Altrata Relationship Mapping Animation

• Project:
  Produced a video animation to demonstrate how Altrata’s Relationship Mapping technology helps clients leverage their relationship capital by matching organizational connections across the Altrata database.

• Approach & Solution:
  Collaborated with the product team to outline key content and define the concept for the animation. Designed storyboards in Adobe Illustrator to visually map out the flow and structure of the animation. Created custom graphical elements to enhance the narrative and ensure clarity. Provided creative direction, conducted reviews, and worked closely with the animation agency to refine and finalize the product, ensuring it effectively communicated the value of the technology.